Organizational Alignment Survey

What it is

Organizational Alignment Survey will examine your employees in order to identify the degree of alignment with the company’s direction and objectives, probing perceptions and behaviors related to 12 key areas that influence business results. Unlike standard questionnaires that simply report data, OAS provides a broad and detailed overview of each professional’s adaptation to the company’s Vision and Mission. Its system also offers practical and useful advice to promote internal alignment in order to create greater harmony between teams and management.

Goals

Organizational Alignment Survey:

identify useful methodologies to transform the company strategy into high and targeted performance
align company performance with customer needs
accurately probe, through a complete survey, the perceptions and opinions that occur among employees
strengthen the brand’s appeal

adopt clear and shareable reference standards
align employee performance with the company’s Mission and values
identify training or consulting paths to adopt to intervene on areas of improvement to be developed
motivate the employee to best face change
monitor and track progress over time (follow-up and repeated measurements)

Methodology

Organizational Alignment Survey promotes alignment between company, people, products, and processes, in order to meet customer needs in a productive and effective way. An aligned organization is characterized by:

having a clear understanding of the direction to follow in a shared and harmonious way
identifying and being proactive in pursuing the Vision, Mission and identification with the values of their brand

within the company, communications are transmitted effectively, both vertically and horizontally
internal processes, procedures and systems are aligned to customer needs
the work of employees is seen as a value-added of extreme relevance for the company, and is evaluated attentively and objectively, rewarded for achieving the set goals
quick adaptation and updating to new needs that emerge in the world of business.

Benefits

Organizational Alignment Survey:

through the graphs emerged from the survey, companies can compare themselves with the top performer in their sector
the quantitative data emerged from the survey are immediately understandable, easily shareable to delve into every detail
the online platform on which the survey is based allows rapid feedback output, and is consultable 24/24h 7 days a week through the Online Assessment Center
the data can be stored and verified by each participant or by the department manager, in order to identify areas of improvement to be developed in the team
a variety of graphs, tables, and detailed statistical reports are available in output, and provide a complete and exhaustive overview of the alignment between the company and the productive team

Author

Shaun Smith
Senior Vice President, Forum

Senior Vice President of Forum, a reputable international company specializing in customer service management, empowerment, quality control, organizational management, and with a focus on business change. Mr. Smith has over 30 years of experience as a consultant for large companies and specializes in customer service development and training. His expertise and consultancy have been used by multinational companies such as: Westin Hotels, Prudential, Microsoft, Toyota, Disney, Ferrari, Inter-Continental Hotel, SmithKline Beecham, British Airways, Leo Burnett, and Shangri-La Hotels and Resorts.

Customers of Organizational Alignment Survey

Bristol-Myers Squibb
Leo Burnett
Walt Disney
General Casualty
Inchcape Testing Services
Crown Motors (Toyota)
Hong Kong International Terminals
Toyota

Persona GLOBAL® is a worldwide provider of assessment tools and methodologies for businesses, specializing in change-oriented leadership, communication, organizational alignment, sales, customer service, and management. Persona GLOBAL®’s surveys and methodologies are currently available in over 70 countries; its programs have been translated into 38 languages. More than 1,400 Persona GLOBAL® certified professionals worldwide support their clients as strategic business partners.

Some companies that have benefited from Persona GLOBAL®’s programs:

BMW
Mitsubishi
Disney
Coca-Cola
Hitachi
Applied

Materials
Dell
Computer
IBM
Alcatel
Motorola

British Airways
Japan Airlines
Credit Suisse
American Express
SONY
Music Entertainment